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The Best Articles of the Week (So Far)

September 17, 2019

Welcome to Voyant's article roundup, where we curate some of the best stories we didn't write. This week, we read plenty of interesting FinTech related news.

Celebrity Style

Financial Planning ran an interesting piece about how FinTech companies are using celebrities such as Jennifer Lopez to endorse their products, whether the move will work, and the irony behind it.

H/t Financial Planning

Calling All Boomers

Forbes contributor and FinTech investor Ben Cukier wrote about how more FinTech companies should be courting boomers. He calls the obsession with courting millennials “short-sighted.” Is that true, or is it exactly the opposite? You decide.

H/t Forbes

Robo VS Digital

Fred Barstein of InvestmentNews writes about how robo-advisers are morphing into “digital” advisers, as FinTech companies team up with advisers and providers to be more than simple fund-pickers.

H/t InvestmentNews